It can be enjoyed on its own, or mixed with your regular coffee to reduce caffeine and acidity.
It's brewed just like coffee.
And can be served hot...
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...or cold.
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I've also tried these coffee substitutes: Postum and Celestial Seasonings "Roastaroma" Of the three I think Roastaroma tastes the best and Teeccino is most like coffee. I just read that Postum has been discontinued! That's too bad!
I think it would be fun to compare all the substitute coffees and see which one is best.